This is perfect for you if…
This newsletter is perfect for you if you are a marketing leader or want to become one. It is your source for inspiration and exciting content about Marketing, Strategies and Sustainability. Every three weeks I share ideas, brand stories, methods and insights with more than 1,600 bright minds here.
About me
My name is Florian Schleicher. Since 2008 I help corporates, policy makers and start-ups with exciting marketing strategies to really connect with their target audiences.
I worked in leading roles at McDonald’s, Greenpeace and was the Head of Marketing at Too Good To Go. I worked on over 100 projects, bringing them sustainable growth with innovative solutions. In 2022 I started FUTURES - my strategic marketing studio. Together with a handful of carefully selected experts I work with clients from over 11 countries.
One of my specialisations lies in sustainability and how we can use it to make our companies more successful.
Where to start?
Five fan-favorites are the following posts:
♟️ Your Ultimate Guide to Marketing Strategies
🍏 Too Good To Go: From 0 to 700,000 users in 2.5 years
✋ The No. 1 marketing mistake and how you can avoid it
🌾 Oatly: Marketing Case Study - The inexplicable brand
🐘 How do we change behaviour (sustainably)?
Instagram
If you want to get more mini-tips on marketing and see what my daily life as a marketing advisor is like, I invite you to follow me on Instagram.
